Eileen AsherWhen It’s Time to Outsource Your Creative WorkSo, this may come as a shock to you, but you are in fact, human. I know that may be tough to hear if you’re a small business owner or…3 min read·Jun 13, 2022----
Eileen Asher6 Questions To Ask Before Hiring A Graphic DesignerYou’re starting a new project and you know you need the expert eye of a graphic designer to get it done. Great! Do you use your cousin’s…3 min read·Apr 9, 2022----
Eileen Asher4 Questions To Ask Yourself About StrategyHow can you tell if your brand strategy is working? Regularly taking stock of your strategy (or maybe lack thereof, I don’t judge) is…3 min read·Jul 29, 2021----
Eileen AsherWhy You Shouldn’t Market to EveryoneThe most common mistake I hear when I sit down with clients to market their brand is “we want to market to everybody!” Want to know what my…3 min read·Jul 24, 2021----
Eileen AsherHow I Incorporate Mental Health Into My Design ProcessI talk about mental health a lot it seems. I started a video series interviewing creatives who struggle with it. I talk openly about taking…5 min read·May 23, 2021----
Eileen AsherWhy You Should Delegate Social Media OutThere is only so much time in a day. Social media demands your attention 24/7 and oftentimes, it’s hard to keep up. Changing algorithms…3 min read·Apr 15, 2021----
Eileen Asher3 Misconceptions About Accessibility DesignAre you making excuses for not applying accessible design practices to your organization? It’s really easy to say these things, but you…3 min read·Apr 15, 2021----
Eileen AsherMy Logo Design ProcessBuilding a brand can be a daunting process, especially when the face of your business is your logo. It needs to be perfect, right? There’s…2 min read·Apr 15, 2021----
Eileen Asher5 Reasons Why Inclusive Design Matters“Inclusive Design is a design practice where products and services are designed in a way that they are accessible and can serve as many…3 min read·Mar 15, 2021----
Eileen AsherStart Your Email MarketingIf you’re using social media today as part of your marketing plan, that’s great! Here’s a thought: if that platform goes down today, where…3 min read·Feb 16, 2021----
