Eileen AsherWhen It’s Time to Outsource Your Creative WorkSo, this may come as a shock to you, but you are in fact, human. I know that may be tough to hear if you’re a small business owner or…Jun 13, 2022Jun 13, 2022
Eileen Asher6 Questions To Ask Before Hiring A Graphic DesignerYou’re starting a new project and you know you need the expert eye of a graphic designer to get it done. Great! Do you use your cousin’s…Apr 9, 2022Apr 9, 2022
Eileen Asher4 Questions To Ask Yourself About StrategyHow can you tell if your brand strategy is working? Regularly taking stock of your strategy (or maybe lack thereof, I don’t judge) is…Jul 29, 2021Jul 29, 2021
Eileen AsherWhy You Shouldn’t Market to EveryoneThe most common mistake I hear when I sit down with clients to market their brand is “we want to market to everybody!” Want to know what my…Jul 24, 2021Jul 24, 2021
Eileen AsherHow I Incorporate Mental Health Into My Design ProcessI talk about mental health a lot it seems. I started a video series interviewing creatives who struggle with it. I talk openly about taking…May 23, 2021May 23, 2021
Eileen AsherWhy You Should Delegate Social Media OutThere is only so much time in a day. Social media demands your attention 24/7 and oftentimes, it’s hard to keep up. Changing algorithms…Apr 15, 2021Apr 15, 2021
Eileen Asher3 Misconceptions About Accessibility DesignAre you making excuses for not applying accessible design practices to your organization? It’s really easy to say these things, but you…Apr 15, 2021Apr 15, 2021
Eileen AsherMy Logo Design ProcessBuilding a brand can be a daunting process, especially when the face of your business is your logo. It needs to be perfect, right? There’s…Apr 15, 2021Apr 15, 2021
Eileen Asher5 Reasons Why Inclusive Design Matters“Inclusive Design is a design practice where products and services are designed in a way that they are accessible and can serve as many…Mar 15, 2021Mar 15, 2021
Eileen AsherStart Your Email MarketingIf you’re using social media today as part of your marketing plan, that’s great! Here’s a thought: if that platform goes down today, where…Feb 16, 2021Feb 16, 2021
